App Store & Play Store banned Fortnite after Epic Games bypassed payment cut

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When a greedy company called out other greedy companies for being greedy.

On August 13, 2020. Epic Games' battle royale game Fortnite was pulled out from the Apple App Store and the Google Play Store after Epic Games announced a new payment method to bypass a 30% payment cut from both stores.

Background

Epic Games announced the Fortnite Mega Drop update, a permanent discount on V-bucks (in-game premium currency) and other cash purchases in the game of up to 20% in August 13, 2020. The developer was quick to point out that it’s not a sale: these are new prices for the in-app currency in both the PC and console versions of the game. On mobile, however, things are a bit more complicated.

The Apple App Store and the Google Play Store, the dominant app store for iOS and Android devices respectively, had enforced a 70/30 payment cut from every app published on their stores, which means Apple and Google will receive 30% cut of every transaction made on their stores. As Epic wanted to apply the new discounted price on the mobile port of Fortnite, they announced a new payment method; Epic direct payment, which bypassed App Store and Play Store's payment cut and allowed the players to pay for various items at a "discounted" price, same as the other platforms.

A few hours after the Mega Drop went live, Apple had removed Fortnite from the App Store, citing that Epic has violated their terms of services by completely bypassing its payment cut and took all of the profits for their own. A few hours later, Google had also removed Fortnite from their Play Store for the same reason given by Apple.

Reaction and Lawsuits

Following the removal, Epic revealed a carefully calculated series of responses, including an antitrust lawsuit seeking to establish Apple’s App Store as a monopoly and a protest video named "Nineteen Eighty-Fortnite" that aired on YouTube and within Fortnite itself mocking Apple's “1984” ad. According to "Nineteen Eighty-Fortnite" video, Epic Games "has defied the App Store Monopoly. In retaliation, Apple is blocking Fortnite from a billion devices." Epic Games then launched #FreeFortnite campaign, calling on gamers to "join the fight to stop 2020 from becoming "1984"." by supporting its fight against Apple.

While Epic Games expect to gain a huge support against Apple since the latter banned Microsoft's Xbox Cloud services from the app store for "security issue" and receive a considerable amount of backlash a few days ago, many quickly pointed out that it was Epic's fault for violating Apple and Google's ToS to exploit the payment system for their own profit. Some also found Epic's statement to "fight against a monopolistic market" to be hypocritical, as they also tried to monopolize several games on their Epic Games Store via various exclusive deals.

On August 28, 2020. Apple terminates Epic Games' account from the App Store and thus preventing Epic from delivering any updates on the iOS version of the game. Apple also featured PlayerUnknown's Battlegrounds, Fortnite's competitor on the front page. Tim Sweeney quickly responded by mocking Apple by boasting that PUBG is powered by their Unreal Engine.

As of right now, those who have already downloaded Fortnite on iOS can still play the game; the newer updates of the game are unavailble however as a result of Apple banning Epic Games from the App Store. You can still use Epic’s in-app payment system, according to The Washington Post's Gene Park, who used both Apple and Epic payment systems to purchase V-Bucks. The Android version is now only available on Samsung devices (via Galaxy Store) and Epic Games' websites.

Trivia

  • The documents for the lawsuit revealed some characters that Epic Games may be possibly adding to Fortnite, such as Samus Aran from Metroid, Naruto, Katniss Everdeen from the Hunger Games, John McClane from Die Hard, and more.

Videos

Epic Games' protest video

Videos covering the controversy

Comments


avatar

VSSVintorez908

9 months ago
Score 8
These 9 year olds are gonna be crying.
avatar

LA2002

8 months ago
Score 3
Yes, schadenfreude towards those puny fanbrats.
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Master Chief

6 months ago
Score 0
Can't they just download the .apk?
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YellowMagicOrchestra&HatsuneMikuFan2006

5 hours 21 minutes ago
Score 0

Yeah, they will cry. but I will more totalist! just like Big Brother.

Yeah yeah, I know that I took from "1984" by Orwell.
avatar

Grust

9 months ago
Score 8
I see this as a case of evil vs. evil.
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LA2002

8 months ago
Score 3
Yeah. Except that one of the two sides is a sore loser.
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Glitchedblood

9 months ago
Score 3
I really hope the game dies soon :)
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LA2002

8 months ago
Score -2
Me too, because of this mad revelation.
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Master Chief

6 months ago
Score 0
Nope, it's still not back.
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YellowMagicOrchestra&HatsuneMikuFan2006

5 hours 19 minutes ago
Score 0
Me three, I will never play this game, because of the toxic kids!
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Maxkatzur

9 months ago
Score 8

Evil vs. Evil. Greedy company vs. Greedy company Apple vs. Epic

..and no one's the hero.
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Kringe

9 months ago
Score 3

Epic ignored Play Store is not a new thing, since they started to port Fortnite to Android and published into Samsung's Galaxy store as an exclusive (how ironic) and just published the game on the Play Store a few months ago. The Play Store ban will not affect them that much because people can still downloaded APK from Epic's website and Galaxy Store.

So, yes. To Epic Games, Google is a joke.
avatar

LA2002

8 months ago
Score 4
I used to be neutral on Fortnite, but with Epic Games now showing their true colors are money-hungry scammers (because that payment method was actually a scam), I've decided that this madness of a game needs to end soon.
avatar

LeroyManTheFirst

8 months ago
Score 2
Good thing I once played Fortnite on my iPad, so therefore if I couldn't, I might lose my refund.
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Tkgaynor

8 months ago
Score 4
Epic already showed their true colors by deciding to keep Save The World pay-to-play, which is bullshit!
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Paprika

8 months ago
Score 4
I find it funny how Epic burned their own butts by breaking Apple's 70/30 rule then they think a lawsuit over a store policy they broke themselves is going to be in their favor.
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Allistayrian

8 months ago
Score 1
I love how corporate rats are fighting for Fortnite like a 5-year-old preschoolers for a toy. I don't care about this event at all and I don't take it seriously, more like a dose of comedy for boring days. In addition, I appreciate Epic's effort to copy anything from Valve once again (the 2010 commercial about the Half-Life 2 for the macOS that parodied the 1984 one from Apple).
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ACoolBlaze5

8 months ago
Score 2
The reverse Captain America: Civil War. It's not good vs. good, it's evil vs. evil.
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Realsonicm52

8 months ago
Score 1
this whole thing is stupid like just becuase your epic games doesnt mean you have a free pass and if you want your game on mobile you have to follow the rules
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DarkMatterMan4500

8 months ago
Score 1
This is what happens when money-hungry sharks like Epic Games when they decide to pull the microtransactions from out of their asses, make people vomit their money to them, and take a dump on them. It's absolutely putrifying, and rather disgusting.
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Fortdicted

7 months ago
Score 0
I still play Fortnite, but I don't forget this one event.
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IvanTheGreat

6 months ago
Score 0
Those default skins in the video tho
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Master Chief

6 months ago
Score 0
2 greedy companies arguing over which one is being more greedy
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Master Chief

6 months ago
Score 0
Leaked footage of Apple and Epic fighting! https://www....=ruOkAF0t2-M
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Triggeredrepatillo

3 months ago
Score 1
the great war of money 2020
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DoubleJumpMan

3 months ago
Score 1
How was a lawsuit from Epic Games gonna help anything? They broke Apple's Rules and decided to sue? Wow.
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SwellGoldfish

one month ago
Score -1
i hope Epic wins. Greedy Apple.
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Takashi Komuro-San 47

11 days ago
Score 0
No, Epic games is another greedy ass company, Apple makes great phones, like my iPhone 8 Plus for example, and also Fortnite sucks anyways, I’m glad the iOS port is removed, I never liked that shitty game anyways...

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