Contestant dies in "Hold Your Wee for a Wii" contest

KDND was a radio station in Sacramento, California who held a contest "Hold your Wee for a Wii" which required contestants to drink water and hold in the urine as long as they can. Whoever held it in the longest won a Nintendo Wii. This contest was held in January 2007 and this was when the Wii was only a few months in the market so this was a chance to get the console when it was very high in demand. Unfortunately, one of the contestants died from water intoxication.

The contest was held at 6:45 a.m. and the 18 contestants had to drink water in 15-minute intervals. As the day went by, the contestants had to drink an increasing amount of water, which caused discomfort to them. Second place winner 28-year old Jennifer Strange, after drinking about two gallons of water, complained she felt a headache and called a co-worker to contact her mother. Once she arrived at her house an hour later, she discovered that her daughter was dead.

After her death, Strange's husband and her three children filed a wrongful death lawsuit on KDND's owner Entercom. On October 29, 2009 the jury awarded the survivors of Jennifer Strange the sum of $16,577,118 in monetary damages. The disc jockey's responsible for the contest have lost their jobs and since have been working in other radio stations.

External link
http://www.thesmokinggun.com/documents/crime/hold-your-wee-wii-lawsuit